I take opportunities that don’t align with my unique expertise or build my brand

Leadership
Written By Greg Harbour

Connecting, engaging, and activating more people to make a bigger difference is every expert’s challenge. Discover how to achieve relevance, trust, and influence. Give your innovative approach a unique voice that’s simple, compelling, and actionable.

 

Achieve influence with these Next steps

Featured
Share authentic wins of people who succeeded using your approach
Validation
Share authentic wins of people who succeeded using your approach
Validation

Publishing examples and case studies of your methodology validates your unique perspective. Shared validation should showcase real-world success stories of people who used your approach. Meaningful validation promotes persuasive social proof of your methodology and its effectiveness.

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Validation
Nurture an aligned community to share your vision, approach, and support
Community
Nurture an aligned community to share your vision, approach, and support
Community

A network that endorses and shares how your approach has helped them, and can help others, is valuable social proof. Your clients and network should be carefully fostered to share their experience with you and your approach. A motivated community will work on your behalf to grow your profile and authority.

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Community
Cultivate opportunities that align with your goals and move you forward
Pathway
Cultivate opportunities that align with your goals and move you forward
Pathway

Greater profile will bring more opportunities, many of which won’t be aligned with your approach. Your activities should directly contribute to your vision, strategy, and community. Working exclusively on aligned opportunities will build and reinforce your authority.

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Pathway
Greg Harbour

Simplify your expertise to connect with more people and make a bigger difference. Greg utilises decades of creative communication experience to help leaders resolve their innovate, meaningful, comprehensive vision into a clear, compelling, and actionable proposition to reach the right people, motivate action, and create momentum.

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I’m not leveraging my happy clients to secure more opportunities and clients