Engaging the community to preserve our natural values
Conservation Regulator Victoria enforcement approach with regulatory priorities animation
Matter helps Conservation Regulator Victoria engage state park users to protect native fauna and flora, and reduce necessity for enforcement, through clear, engaging publications in print, and online as accessible web articles on vic.gov.au, ensuring greater impact, public availability, and fulfilment of government digital policy
Credibility clincher
Conservation Regulator is an enforcement body with a strong emphasis on community and industry engagement and education to reduce infringement and focus resources. Matter designed a visually-cohesive framework of Conservation Regulator’s operating principles to demonstrate authority and transparency. We implement this framework across the regulator’s engaging publications and webpages we design and publish.
Visionary leadership development
Authority, consistency, and transparency demonstrated in visual design of enforcement principles, framework, and publications
Social licence demonstrated by emphasing stewardship of natural resources for everyone's enjoyment, and engagement and education of state park users
Effectivensss demonstrated with clear emphasis on results, outcomes, and improvements, designed to be prominent and engaging
Design deliverables
Migration of approved content from community engagement brochures to articles on vic.gov.au content management system
Formatting of community brochure cover image into into accessibility- and platform-compliant visual for recognition and continuity
Formatting of complex visuals such as illustrated infographics, figures, and graphs into accessibility- and platform-compliant assets
Formatting of complex tables into accessibility- and platform-compliant HTML
Accreditation and ongoing training in platform and accessibilty requirements
Publication management through content-owner and platform-admin approvals
Briefed by Education and Training Victoria to convey the impact of mental health on students throughout their lives, Matter developed a series of clear, simple statistic-based factoids for team members to use as compelling proof points
Briefed to bring Victoria State Government’s new Renewable Energy Action Plan to life, Matter helped announce Melbourne trams being powered by new renewable energy investment with a bold advertising wrap and explanatory animated video
Briefed to convey Victoria State Government’s commitment to transforming to a renewable, affordable, reliable energy system, Matter designed an identity and visual system that conveyed the steps to sustainability, with principles to guide stakeholders and the community through the actions
Matter helps Conservation Regulator Victoria engage state forest users to protect native fauna and flora, and reduce necessity for enforcement, through clear, engaging print and online publications on vic.gov.au, for greater impact, availability, and to fulfil digital policy
Matter designed the policy leadership suite and update instalments for Victoria State Government’s roadmap to electrification and a renewable energy future, putting energy consumers at the heart of the transition
Matter is expert at designing dashboards, reports, and publications that convey transparency, authority, and professionalism at a glance. Share improvement with continuity and remain compliant with brand-aligned, accessible design, including clear information hierarchy for easy navigation, comprehension, and reference.
Animated explanatory videos make it easy for your community to share your story. Matter specializes in turning complex strategies into simple, compelling, and achievable ideas, with an extra dimension. Our animated videos are perfect for sharing on social media, where they get lots of attention.
Amongst sector change, Matter helped Country Fire Authority Victoria (CFA) invigorate their relevance by examining their unique role in the landscape, identifying the position reflecting that connection, and creating clear a visual identity to demonstrate their vital presence at the heart of their community.
Briefed to help Victoria State Government consult Victoria on its fossil gas substitution roadmap, Matter designed a visual identity and explanatory graphics that clearly and engagingly conveyed the state's current status on gas usage, its transition pathway, and challenges.
Matter were briefed to develop international consultancy Isle Utilities brand identity to convey their renowned sustainability strengths and water sector origins, and codify it in their global website to support their strategy of helping clients progress from solving known issues, to build capability, and innovate new initiatives.
Matter were briefed to help Water Services Association of Australia lead the water sector on its progression from water for sanitation to liveability to thriving communities. Matter designed and illustrated an at-a-glance illustration of WSAA’s vision, spelled out its principal values, and reinforced it through the consistent design of collateral such as a policy publication.
Matter were briefed to help Isle Utilities convey the advantages of their diverse suite of benchmarking programs to establish client relationships that solve the now, to be nurtured into trusted partnerships. Matter developed positioning, propositions, copywriting, and design across a range of media.
Matter were briefed to help Victoria State Government attract investment and activity with Victorian Renewable Hydrogen Industry Development Plan, a prospectus on Victoria’s unique and diverse advantages for the hydrogen and adjacent industries
Matter’s design for WSAA clearly conveyed the stark facts on clean water for remote First Nations communities, along with substantial supporting evidence and insight, with an innovative tiered structure that accommodated the needs of both media and policy teams
Matter were briefed to help engage local community on how to develop Devonport Showground to provide homes, jobs and opportunity, while retaining its central role and prioritizing financial attainability, the environment, and social inclusion, utilizing adaptable home principles.
Simplify your expertise to connect with more people and make a bigger difference. Greg utilises decades of creative communication experience to help leaders resolve their innovate, meaningful, comprehensive vision into a clear, compelling, and actionable proposition to reach the right people, motivate action, and create momentum.
